Whole Horse Equine Bright White Shampoo is specifically formulated to deep-clean and condition while whitening coats, manes, and tails. It also adds brilliance to Grays, Paints, Palominos, and other Chrome markings. Loaded with optical brighteners, Whole Horse Equine White Shampoo neutralizes yellowing, grass stains, mud spots, and manure. It’s exclusive formula contains high lathering cleansing agents fortified with moisturizers, emollients, and vitamins that simultaneously provide deep cleaning and brightening to make your horses coat shine. You will see and feel the bright, soft, and glossy difference!