This gentle shampoo highlights blond and grey hair with highly concentrated purple dies. It repairs and strengthens damaged hair with keratin and biotin, and moisturizes with aloe vera. Moreover, it relieves hair and scalp with arnica extract. HOW-TO : Massage Jump Your Hair Purple Shampoo throughout wet hair and scalp. Leave on 3-5 minutes max. Rinse thoroughly until water runs clear. Repeat if needed and follow with Jump Your Hair Conditioner or Mask. Only use every three shampoos.